Coraeon

Annual report 2025

Download PDF

Coraeon · Annual report

2025, in numbers

Members get early access to new drops and prices only they can see. Our packaging is plastic-free and every delivery is carbon-neutral.

727.1kshoppers served
+28%growth on last year
155team members
8.4satisfaction out of 10

Scroll to read the story

01

We now serve 727.1k shoppers

Each product is checked by hand before it goes into the box. We measure success by how many shoppers come back and tell their friends.

02

Every quarter beat the one before

Friendly people answer your questions quickly, by phone, chat or email. Members get early access to new drops and prices only they can see.

03

Our reach grew to new cities

Thousands of five-star reviews from customers who came back for more. Every piece is made in small batches from materials we test ourselves.

04

Where the growth came from

New pieces arrive every month, and the best ones sell out fast. Clear prices, honest advice and no surprises along the way.

05

Promises made, promises kept

Order before 2 pm and most items leave our warehouse the same day. Free shipping on orders over $50 and easy returns within 30 days.

Chapter 1 of 5 · Reach

727.1k

Shoppers trusted us this year

+28% year on year

Chapter 2 of 5 · Revenue

Chapter 3 of 5 · Locations

SeoulEdinburghCape TownMelbourneMontrealPorto

6 new cities, 28 in total

Chapter 4 of 5 · Mix

5 areas
  • Apparel25%
  • Home25%
  • Accessories21%
  • Beauty23%
  • Outdoor6%

Chapter 5 of 5 · Goals

  • Sustainable materials96%
  • Hand-checked quality97%
  • Carbon-neutral delivery97%
  • Free shipping for everyoneCarried to 2026

A note from our CEO

Start in minutes and get help from a real person whenever you need it. We work directly with makers, so prices stay fair for everyone.

Nora FischerChief Executive, Coraeon

Looking ahead to 2026

Gift wrapping

Our team has done this many times, so you never have to guess.

Loyalty rewards

Every detail is handled by people who care about getting it right.

Secure checkout

We keep things simple, so you can focus on what matters to you.

Download the full report
All screens