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Ratio

The ratio helper keeps a box at a fixed aspect ratio whatever its width, which is perfect for media placeholders, thumbnails, galleries and banners. Pick ratio-1x1, ratio-4x3, ratio-16x9 or ratio-21x9, or set any ratio with the --ui-aspect-ratio variable.

1The four built-in ratios

ratio-1x1, ratio-4x3, ratio-16x9 and ratio-21x9 next to each other, filled with a plain div.

1:1
4:3
16:9
21:9

2Video placeholder

A 16:9 poster image with a centred play button, ready for a video player of your choice.

Video poster

3Square product thumbnails

ratio-1x1 with object-fit-cover gives every product the same tile, whatever the photo size.

Running cap

Running cap

Glass bottle

Glass bottle

Rain jacket

Rain jacket

Ceramic mug

Ceramic mug

Leather wallet

Leather wallet

Desk lamp

Desk lamp

4Cinematic hero banner

ratio-21x9 for a wide banner with a headline overlay.

Style that works as hard as you do

5Map placeholder

A 4:3 box reserved for a map, showing the address until the map loads.

Mira Point263 Orchard Close, Lisbon

6Custom 3:2 photo

Any ratio works with the --ui-aspect-ratio variable: 2 / 3 = 66.67% for classic photo prints.

Our guide to gifts under $50
3:2 · Five things we learned this year

7Portrait team cards

A 3:4 portrait ratio (133.33%) for team photos in cards.

Amara Moreau

Amara Moreau

Backend Engineer

Mateo Fischer

Mateo Fischer

Customer Success

Zoe Alvarez

Zoe Alvarez

Support Specialist

8Vertical stories

A 9:16 ratio (177.78%) for phone sized stories or short clips in a scrolling row.

Story by Omar VargaOmar
Story by Ivy LarsenIvy
Story by Samir BrennanSamir
Story by Isla HughesIsla

9Chart area

A 16:9 box that keeps a simple bar chart in proportion on every screen.

Monthly bookings

10Blog card cover

ratio-16x9 as a card image keeps every post card in a grid the same height.

Five pieces for a capsule wardrobe
product

What to pack for a rainy weekend outdoors

Dec 9, 2025

11Caption over a gradient

A 4:3 image with a gradient overlay so white caption text stays readable.

TorontoGift wrapping

12Mixed ratio gallery

Combining 1:1, 4:3 and 16:9 tiles in one responsive grid.

Gallery photo 1
Gallery photo 2
Gallery photo 3
Gallery photo 4

13Thumbnails in table cells

A small ratio-1x1 box keeps order line images square inside a table.

ImageItemPrice
Face oil
Face oil$37.99
Cotton throw
Cotton throw$87.00
Ceramic mug
Ceramic mug$21.99

14Empty cover placeholder

A dashed 4:3 area that reserves space for an image that has not been chosen yet.

No cover image yet

15Colour swatches

Empty square ratios make perfect colour swatches for a style guide.

primary

primary

secondary

secondary

success

success

info

info

warning

warning

danger

danger

16Video thumbnails with badges

Duration and status badges positioned over 16:9 thumbnails.

14:34New

Looking back at a busy season

2:51

How to choose the right product

12:05

What our shoppers asked us most

17Media list

Fixed width 4:3 thumbnails beside article titles in a reading list.

  • Inside our new autumn collection

    Sep 6, 2026 · 10 min read

  • The small habits that make a big difference

    Jan 28, 2026 · 5 min read

  • How to care for linen so it lasts for years

    Feb 16, 2026 · 9 min read

18Responsive ratio

A small custom class changes --ui-aspect-ratio per breakpoint: square on phones, 21:9 on tablets and up.

Thoughtful goods for a simpler home

19Round avatars

ratio-1x1 with rounded-circle keeps profile pictures perfectly round even when the source is not square.

Elena Kim
Elena
Freya Kowalski
Freya
Felix Whitaker
Felix
Owen Novak
Owen

20Loading skeleton

A 16:9 placeholder block with placeholder-glow while the real image and text load.

The skeleton reserves the exact space, so the page does not jump when content arrives.