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Style guide

The colours, type, shapes and pictures of Sageo Studio in one place.

Brand

Sageo Studio
On a light page
Sageo Studio
On a dark page

Fitness & Wellness - Energetic and bold: strong reds, oranges and darks, movement and results.

Palette Bold Red · Swiss Grid style · pictures: Dot grid with fitness & wellness subjects · fonts Instrument Sans and Hanken Grotesk

Colours

Every colour is a token in assets/css/theme.css (--wt-primary ...). The contrast of the text colours is shown against the page; WCAG AA needs 4.5:1 for text.

Light mode

Primary
#de5412
text on it 4.5:1
Secondary
#f3db1b
 
Accent
#1dedc8
text on it 11.8:1
Page
#fef9f7
 
Surface
#ffffff
 
Surface 2
#fdf3ef
 
Text
#1e2430
14.9:1 on the page
Muted text
#4f5867
6.9:1 on the page
Border
#e5dede
 
Links and brand text
#97390c
6.9:1 on the page

Dark mode

Primary
#de5412
text on it 4.5:1
Secondary
#f3db1b
 
Accent
#1dedc8
text on it 11.8:1
Page
#160802
 
Surface
#280f03
 
Surface 2
#331b10
 
Text
#e5e9f0
16.1:1 on the page
Muted text
#9aa4b5
7.8:1 on the page
Border
#463126
 
Links and brand text
#eda17c
9.3:1 on the page

Type

Instrument Sans

Headings

Hanken Grotesk

Text, buttons and forms (Google Fonts)

Fitness for every body

Everything you need to keep going

A beginner's guide to getting started

Pay month to month, pause for up to three months a year and cancel online whenever your plans change.

We listen first, then build a plan around what you actually need. Community events keep you motivated, from fun runs to workshops. Beginners are always welcome, with an intro session included.

We keep things simple, so you can focus on what matters to you.

Corners and depth

Corners
0.125rem
Large corners
0.25rem
Pills
50rem
Shadow --wt-shadow
Large shadow --wt-shadow-lg

Components

NewPaidPendingOverdue12
Our team has done this many times, so you never have to guess.

Pictures

Dot grid in the template colours, with fitness & wellness subjects. Every product picture shows its product. Replace them with your own photos of the same size (see PHOTOS.md for the photos of the live demo).

Fitness & Wellness picture 1
Fitness & Wellness picture 2
Fitness & Wellness picture 3
Monthly pass
Monthly pass
10-class pack
10-class pack
Yoga retreat
Yoga retreat
Nutrition guide
Nutrition guide

Design files

  • design-tokens/tokens.json - every token in the W3C Design Tokens format: in Figma, install the Tokens Studio plugin and load the file; Style Dictionary turns it into code for other platforms.
  • design-tokens/style-guide.svg - this page as a board: drag it into Figma, Sketch or Illustrator and every swatch, text and shape stays editable.
  • design-tokens/tokens.css - the same values as CSS variables for other projects in the brand.